our
leadership:
Alex
Kaminsky,
CEO/President
The agency is led by Alex Kaminsky, a nationally recognized, award-winning
brand marketing executive. For the past 15 years, Alex has been
a client and, most recently, a consultant to numerous Fortune 100
companies and start-up ventures. In these roles, Alex has made his
mark on the entertainment, sports, media and creative landscapes
by being a “changer” and debunking the “tried
and true”.
Alex’s brand building talent and creativity helped evolve
and transform TBS, ESPN, MindSpring and The Weather Channel by reinterpreting/redefining
their categories. His leadership in creating and launching Dinner
& A Movie, Movies For Guys Who Like Movies and “14 days
of 007” greatly impacted how content/programming are currently
packaged. Alex is recognized for his positioning, advertising, integrated
marketing and content development with the NBA, NHL, MLB, NFL, The
PGA Tour, NASCAR and The Goodwill Games, along with groundbreaking
partnerships with top entertainment and film companies, including
MGM/UA, Universal Studios, Paramount Pictures, New Line Cinema and
Warner Brothers Studio. Additionally, he’s advised such leading
worldwide brands as The Coca-Cola Company, The Ford Motor Company
and General Motors on how to best take advantage of the changing
media landscape.
Alex and his teams have earned the industry’s top awards including
Consumer Campaign of the Year, Consumer Promotion of the Year, Integrated
Campaign of the Year and Best Corporate Brand Extension of the Year.
Todd
Murphy,
Creative Force
Internationally recognized as a leading multi-media artist, Todd’s
ability to effect change, see solutions through a unique creative
lens and aggregate world-class creative talent helps the agency
maintain its creative edge.
Todd has exhibited his paintings, sculptures and installations in
prestigious museums, galleries and corporate/public spaces throughout
the US, Europe and Asia. In addition to his work as a fine artist,
Todd’s influence on today’s culture includes numerous
projects in the music, digital media and experiential spaces, including
music video, album cover design, set design, and art direction for
such artists/producers as REM, the Indigo Girls and Dallas Austin.
His vision in combining the worlds of art and commerce helped create
a concept called “The Space Between”, a design process
that creates social spaces, experiential programming and art installations
for real estate development projects.
Todd is at the forefront of identifying and cultivating “up
and coming” artists and designers and is an active guest lecturer,
curator and visiting professor at many leading universities.
Jay Musselwhite,
Art Director
Jay Musselwhite brings a diverse set of design and branding skills to the
table, drawing on experience from brand and marketing agencies, as well as
internal marketing teams such as SunTrust Banks, Turner Interactive and
Kimberly-Clark. Well versed in both print and online media, Jay plays a key
role in solidifying company strategy and translating it into an effective,
high-end finished product.
Michael Oliveri,
Chair, Digital Media and Emerging Technology,
University of Georgia
Agency Collaborators – we’re adding more everyday
Collaboration is one of the agency’s key strategic priorities.
Our unique network adds perspective, inspiration and innovation
to the work we do for our clients. Contributors include industry
pioneers who are writing the rules (literally) in design, digital
and emerging media, and branded content, maintaining our ability
to stay current, creative and flexible. Collectively, this model
gives our clients better ideas and better results.
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